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  • #18 You could be loosing applicants due to your language!

#18 You could be loosing applicants due to your language!

⚒️Checkout this weeks new tools

🗨️ You could be loosing applicants due to your language!

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Read time: Approx. 4.5 minutes

Lets get on with this weeks recruitment tools and technology finds. 🚀

#theresatoolforthat

Words have power. They shape perceptions, influence cultures, and can either include or exclude.

In today's global workplace, ensuring the language we use is inclusive isn't just about being politically correct. It's about creating an environment where everyone feels valued and understood.

But how do you tread this fine line in language?

First, understand the evolving nature of language. Terms and phrases that were common a decade ago may now be considered outdated or insensitive. Your employer brand needs to commit to continuous learning and stay updated with the language that respects all individuals.

Second, listen more than you speak. Pay attention to how individuals refer to themselves and respect their preferences. This includes pronouns, names, and titles.

Third, encourage feedback. Creating an inclusive environment is a journey, not a destination. Encourage colleagues and teams to provide feedback on how language and communication can be improved both internally and externally

Lastly, leverage the power of inclusive language training. Many organisations now offer training sessions dedicated to fostering inclusivity through language. Invest in these resources, especially for hiring.

Remember, inclusive language is not about censorship. It's about understanding, respect, and empathy.

Let’s challenge ourselves to be mindful of the words we choose.

Do you have any tips on ensuring language inclusivity? Respond directly and share your insights.

🛠️Tools of the Week🛠️

Aimwel

Recruitment advertising

High volume, fast paced hiring calls for robust technology and automation that can keep up on all fronts including when running recruitment marketing campaigns.

🚀 What is it and how does it work? Aimwel has developed innovative advertising technology that provides recruiters with a powerful and effective way to generate high-quality leads across paid performance media channels.

Aimwel offers two main products that tittles as Aimwel Performance and Aimwel Exchange, which offers advanced targeting capabilities, real-time data and insights, and the ability to purchase advertising space across media and social channels,

💡 Who is it for? This best user case for Aimwel would be organisations that currently have high volume hiring needs and therefore need to increase their reach but with maximum efficiency as well as be cost productive in terms or ROI.

💸 How much does it cost? No pricing plans are publicly available.

🧰 Alternatives:

🌐 Website: http://aimwel.com

Magical

Sourcing / Automation

🚀 What is it and how does it work? Magical is a platform that has developed automation software to helps recruiter automate everyday, repetitive tasks, mainly sourcing. Magical automatically collects candidate data from websites like LinkedIn or GitHub and sorts them into a spreadsheet. It can also help automate data entry into your ATS

You can also use the tool to “magically” automate outreach by saving message template so you don’t have to retype them or spend time copying and pasting.

Magical also offer its tool as a Chrome extension, which can be used in a Windows browser across sites that include Gmail, LinkedIn, Indeed, Workable, TestGorilla, Breezy HR, Calendly, BambooHR, Gem, InMail, ContactOut, Textio, Sourcing.io ,Bullhorn, ApplicantStack, HelloSign, PandaDoc, Trello, and more.

💡 Who is it for? Anyone looking to bolster their sourcing methods and at the same time, save time on mundane, repetitive tasks.

💸 How much does it cost? Magical offers a free plan, followed by plan for the individual titled Core, Advanced - more suited for Teams and then Enterprise, for large organisations

Core = $6.50/month per user

Advanced = $12/month/user

Enterprise = Custom and you will have to get in touch for arrange

🧰 Alternatives: Quickmail / Fetcher

Textio

Text / Writing Assistant

🚀 What is it and how does it work? In their own words; Textio guides recruiting teams to quickly optimise job posts and candidate outreach with inclusive, on-brand language.

How do you make sure that you job post and description make everyone feel included by eliminating biases. Language! The language we use can be so powerful that a sentence structured one way from another can deter candidates and make them self opt-out of applying for a position as they don’t feel the role or company is write for them

Software like Textio equips hiring managers and recruiters to write job descriptions, that help people understand what’s expected of them, and performance feedback that gives people actionable insights to grow.

💡 Who is it for? This is a great tool for anyone keen to develop, promote and maintain and inclusive and bias free employer brand that stays consistent across all of the viewable channels, through the use of language.

💸 How much does it cost? Textio does not make any pricing plans public

🧰 Alternatives: DataPeople

🌐 Website: https://textio.com/

That’s it! That’s the post.

Thanks for reading and see you next week